Our Newsletter


SONY® 40S550A 40" Black LCD TV

Image 1
  • Image 1
  • Image 2
Price:
R10,785.89
SKU:
BRAVIA KLV-40S550A
Brand:
Sony
Weight:
22.00 KGS
Rating:
( )
Bookmark and Share

Product Description

40 inch S550A Series Full HD BRAVIA LCD TV

The 40" (102cm) S550A Series BRAVIA LCD TV is the result of a perfect union between style and performance. Incorporated into the TV are useful and innovative features that allow you to truly enjoy your television viewing experience.

BRAVIA Engine 3

The revolutionary BRAVIA Engine 3 uses a new high definition video processor that reproduces images with impressive depth, vibrant colours with true-to-life tones, and high-definition images with amazing clarity. With the BRAVIA Engine 3, you can now enjoy clear and vibrant images in finer detail from both SD and HD sources.


Live Colour™

Live Colour™ can reproduce colours more vividly with an image processor that uses an algorithm specially developed by Sony. You can even adjust colour vividness for optimal image quality with four different options available. With Live Colour™, you’ll be able to experience the power of vivid colours and impressive pictures with finer colour tuning.


Full HD 1080

With High Definition (HD) 1080 recording, the effective scanning line is 1,080, which is more than twice the number in conventional standard definition (SD) format, and video data quality of High Definition 1080p recording is about 4.5 times more.

Warranty Information

  Details
LCD Screen Size 40" (102cm), 16:9
TV System Analog: B/G, D/K, I, M
Colour System NTSC 3.58, NTSC 4.43 (AV only), PAL, PAL60 (AV only), SECAM
Video Signal 480i, 576i, 480p, 576p, 1080i, 720p, 1080/24p (HDMI™), 1080p (HDMI™ / Component)
Display Resolution Full HD 1920 x 1080
Video Processing BRAVIA Engine™ 3
Backlight Module CCFL
Live Colour™ Yes
Theatre Mode Yes
24P True Cinema™ Yes
Intelligent Picture Yes
MPEG Noise Reduction Yes
Viewing Angle 178°
Screen Format Full/ Normal/ Wide Zoom/ Zoom
Picture Mode Vivid / Standard / Custom / Cinema / Photo-Vivid / Photo-Standard / Photo-Original / Photo-Custom / Sports / Game / Graphics
Sound Mode Dynamic / Standard / Clear Voice
Surround Mode Cinema / Music / Sports / Game
Voice Zoom Yes
Surround S-Force Front Surround
Stereo System NICAM/ A2
Audio Output Power 20W (10W x 2)
HDMI™ / Audio In 4 (2 Side/ 2 Rear)
USB 2.0 Yes
Component / Audio In 2 (Rear)
Composite / Audio In 3 (1 Rear (Video Out common use) / 1 Rear (Component input common use)/ 1 Side)
HD15 PC Input / Audio 1 (Rear)
Composite Monitor Out / Audio Out 1 (Rear)
Audio Out 2 (1 Rear/1 Rear(Analog Audio Input common use))
Headphone Out 1 (Side)
BRAVIA Sync Yes
Picture Frame Mode Yes
XMB™ Yes
Sleep Timer Yes
On/Off Timer (with Time Setting) Yes
PAP (Picture And Picture) Yes (1 tuner)
PIP (Picture In Picture) Yes (PC Input)
OSD Language English, Traditional Chinese, Arabic, Persian, Vietnamese, Thai, Russian, French
PC Power Management Yes
Ambient Light Sensor™ Yes
Power Saving Modes Yes
Idle TV Standby Yes
Packaging Materials Recycled Materials
Printed Materials Recycled Materials
Power Requirements AC 110-240V, 50Hz/60Hz
Power Consumption 191W (In operation)
Standby Power Consumption Less than 0.2W (Normal Standby)
Dimensions (W x H x D) with Stand 996 x 663 x 259 mm
Dimensions (W x H x D) without Stand 996 x 612 x 109 mm
Weight with Stand 19kg
Weight without Stand 17kg
Remote Control RM-GA015
Write your own product review

Product Reviews

This product hasn't received any reviews yet. Be the first to review this product!