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SONY® 40D300A 40" Black LCD TV

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25.00 KGS
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Product Description


HDMI is fully backward compatible with PCs, displays and consumer electronics devices incorporating the Digital Visual Interface (DVI) standard. Both HDMI and DVI were pioneered by Silicon Image and are based on TMDS®, Silicon Image's powerful, high-speed, serial link technology.


The combination of the BRAVIA ENGINE and the unique high spec S-PVA panel, allows the BRAVIA LCD-TV to deliver rich, deep natural colour, like no other.

Live Colour Creation™

Live Colour Creation is Sony’s answer to bringing you realistic pictures with radiant colours and deep accurate tones. With the ability to capture true colours of the source, you’ll be amazed by the wide range of colours that’s presented for your viewing pleasure.


Accepts high definition & DVD progressive signals, in addition to standard NTSC/PAL signals.

Motion Flow

Enhance the excitement of watching sports and movies on your BRAVIA! Motionflow actually creates artificial pictures which it inserts into fast-moving sequences to effectively double the number of pictures, or frames, that make up the sequence. This enables BRAVIA to display even the fastest sports scene with total precision and smoothness.

BRAVIA Theatre Sync

Watch as your entire entertainment system comes alive with the push of a single button! With BRAVIA Theatre Sync, each entertainment device synchronises itself with the others so that a single command can bring every system online and playing your favourite programmes instantly.

24P True Cinema™

While conventional televisions (and most DVDs) operate at 50Hz, modern film-makers record their films onto Blu-Ray Disc™ using 24 frames per second (24Hz, or 24P). With 24P True Cinema, your BRAVIA will automatically recognise these films and select the correct format for playback so you see and hear the film just as in the theatre.

S-FORCE Front Surround

After years invested in developing totally virtual surround sound technology, Sony has created S-Force front surround. This amazing technology utilises a complex process of sound delay to bring a surrounding sound atmosphere to any space whatsoever from just two front speakers!

Picture In Picture (PIP) & Picture And Picture (PAP)

Watch two separate pictures from different sources on the screen at the same time!

Wide Colour Gamut CCFL 2nd Generation

The Wide Colour Gamut CCFL (Cold Cathode Fluorescent Lamp) 2nd Generation improves the vibrancy and richness of reds, greens and blues and uses an additional phosphor coating for brighter backlighting. With an improved tri-colour enhancement, you receive richer reds, more natural greens and clearer and deeper blues for more detailed colours than ever before.

Theatre Mode

Collaborating with Sony Pictures Entertainment, Sony has created Theatre Mode, Sony’s authorised picture setting for films that accurately balances the colours of dark scenes and with the right amount of “film-grain”. You can now experience every movie exactly the way the director intended!

Warranty Information

LCD Screen Size 40" (102cm), 16:9
TV System M, B/G, D/K, I
Colour System NTSC 3.58, PAL, SECAM, NTSC 4.43, PAL 60
Video Signal 480i, 576i, 480p, 576p, 1080i, 720p, 1080p
Display Resolution 1366 x 768
Video Processing BRAVIA Engine™
Panel Bit 10-bit Panel
Backlight Module WCG-CCFL
Viewing Angle 178°
Screen Format Wide Zoom / Normal / Full / Zoom
Picture Mode Vivid / Standard / Cinema
Motionflow™ Yes
Theatre Mode Yes
24P True Cinema™ Yes
Dynamic Contrast 8000:1
Panel Contrast 1600:1
3D Digital Comb Filter Yes
Sound Mode Dynamic / Standard / Custom
Surround Mode S-Force / Simulated Stereo / Off
Audio Output Power 10W + 10W
Stereo System NICAM, A2
HDMI™ / Audio In 3/1
Component / Audio In 2
Composite / Audio In 3
Composite (Monitor) / Audio Out 1
Audio Out 1
Headphone Out 1
HD15 PC Input / Audio 1
Power Saving Mode Yes
Clock Yes
Sleep Timer Yes
On/Off Timer (with Time Setting) Yes (on timer)
Teletext Yes (English / French / Persian, 250 pages)
Ambient Light Sensor™ Yes
OSD Language English / Traditional Chinese / Thai / Arabic / Persian
Swivel / Tilt Yes / -
BRAVIA Theatre Sync Yes
PAP (Picture & Picture) Yes (1 tuner)
PIP (Picture In Picture) PC PIP
Power Requirements 110-240V 50/60 Hz
Power Consumption 180W
Dimensions (W x H x D) with Stand 981 x 696 x 265 mm
Dimensions (W x H x D) without Stand 981 x 643 x 110 mm
Weight with Stand 25kg
Weight without Stand 21kg
Table Top Stand Yes
Remote Control RM-GA008
Batteries 2 x AA
Support Belt with Screws Yes
AC Power Cable Yes
Wall Mount Bracket SU-WL500
Floor Stand SU-FL300M
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